kaiot.design — ARDRIP
ARDRIP
KAIOT®
TM
WORK
ABOUT
CONTACT
COFFEE. DROP BY DROP.
ARDRIP is a modern drip coffee brand built around
two foundations of coffee culture: Arabica and
Robusta. A simple brewing ritual meets a bold,
contemporary visual identity.
BRAND IDENTITY / PACKAGING / ART DIRECTION
02 / BRAND CONCEPT
TWO BEANS. ONE RITUAL.
ARDRIP is built around two coffee foundations: Arabica
and Robusta. The name combines their initials with the
drip brewing method, turning the product idea into the
identity itself.
03 / LOGO SYSTEM
ONE BRAND. TWO ORIGINS.
The ARDRIP identity is built as a flexible system. The
main wordmark is supported by A and R symbols,
creating a clear distinction between Arabica and
Robusta while keeping one recognizable brand
language.
04 / COLOR AND TYPOGRAPHY
BREWED IN CONTRAST.
An earthy palette reflects the two sides of ARDRIP.
Deep green represents Arabica, warm brown defines
Robusta, while cream and black bring the systm
together.
ARABICA GREEN
#304A2C
ROBUSTA BROWN
#7A4327
DRIP CREAM
#E8DED0
COFFEE BLACK
#171512
ARDRIP
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789
TM
COFFEE. DROP BY DROP.
ARABICA / ROBUSTA / DRIP
05 / PACKAGING SYSTEM
MADE TO BREW ANYWHERE.
ARDRIP turns specialty coffee into a simple portable
ritual. Individual drip bags combine clear origin coding,
bold typography and a compact format designed for
brewing wherever you are.
06 / BRAND IN USE
BREW. WHEREVER.
ARDRIP brings specialty coffee into everyday life.
A compact drip format makes the ritual simple,
portable and ready wherever the day takes you.
07 / BRAND EXPERIENCE
FROM BEAN TO RITUAL.
ARDRIP brings Arabica, Robusta and the drip brewing
method into one clear identity. A simple coffee ritual
designed to go wherever you do.
ARDRIP / COFFEE BRAND IDENTITY / 2026
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